We get it, trust us we do, job searching can feel overwhelming, and with every application you’re racing against time and competition. You might find yourself asking: “Are cover letters still relevant?”
The simple answer is, yes, but how you use them is what really counts.
In today’s fast-paced and competitive job market, cover letters are not dead, they have simply evolved. They remain a valuable and strategic tool for setting yourself apart when applying for roles.
Let’s dive into why it still matters and how to make it work for you:
🔹 It tells your story beyond your CV:
Your CV lists your experience, your cover letter explains why you’re the right fit. It’s your chance to connect the dots and show your passion, motivation, and personality, things that bullet points alone can’t always capture.
🔹 It sets you apart:
When done well, a cover letter shows employers you are committed, detail-oriented, and genuinely interested in their opportunity, not just any job. In a world of quick-click applications, effort stands out.
🔹 It addresses gaps or career changes:
If you’re changing industries, have employment gaps, or are aiming for a step up, your cover letter helps you frame your journey positively and proactively.
Remember, if a job ad specifically asks for a cover letter, you must absolutely include one. Failing to do so could signal to the employer that you’re not attentive to detail, and could cost you the opportunity before you even get to interview.
OUR TOP TIP!
If a cover letter is optional, view it as a golden opportunity and use it to stand out. Especially if you want to explain a career pivot, highlight soft skills, or show clear motivation, a few strong paragraphs can tip the scales in your favour.
Some industries may place heavier emphasis on CVs, portfolios, or LinkedIn profiles. Even so, a concise and powerful cover letter can leave a lasting impression and elevate your application in a sea of candidates.
A well-crafted, short, and authentic cover letter can help you move from just another application, to a memorable candidate.
Ready to put your best foot forward? Explore our available career opportunities here: https://www.kerrykopp.com/available-positions/